MISSION
AREA Land Brokers, a brand that represents a business structure active in the real estate market for more than two decades, constitutes the gathering of experiences, knowledge and long-standing partnerships in a traditionally relevant sector of the economy.
AREA Land Brokers assumes as the reason for its existence the awareness that, as a result of the experience accumulated over the last 20 years, contact with the most relevant operators in the real estate market – master franchises of the main multinationals, brokers of local businesses, small and medium-sized operators with their own brands, consultants, financial institutions and other professionals in the sector – and from the project managers' own experience in the areas of investment and building rehabilitation, there is a clear existence of concrete opportunities for a more personalized, sophisticated business model and adapted to market trends.
AREA Land Brokers' business base is the capture and placement of opportunities in the real estate market (sale and rental), in a comprehensive and value-creating approach for selling owners, investors and end customers. The differentiation and value creation criteria in this new approach include:
Owner / seller – property valuation, credible assessment, assertive diagnosis, exploration of the potential for appreciation via intervention at the project level and architectural and design planning, requalification and construction improvements, decoration and finishes, promotion and placement on the “target” in advance identified;
Investor – dynamic assessment of the income potential of the property under negotiation, through the simulation of monetization scenarios via appreciation on sale or rental, in concrete and assertive business plans;
Final Customer – demystifying the erroneous message that “every real estate investment is a good investment”, clarifying to the potential buyer the strengths and weaknesses of the property, its potential for future appreciation and its framing within the predictable dynamics of the same in the real estate market in which it is located insert.
In this way and with this market approach, AREA Land Brokers develops innovative real estate mediation processes – acquisition, valuation, promotion, architecture, design and construction, sale and financing – targeting property owners in strategic locations, investors with credibility, vision and management capacity, and demanding and conscious end customers.
VISION
AREA Land Brokers' investment in its business model is due to the fact that it believes that relationships of trust, in which market knowledge is combined with pragmatism and assertiveness, are decisive factors for the credibility of the real estate sector in general, but also for the loyalty of Customers, Partners and Owners.
AREA Land Brokers aims to be not just another “machine selling houses”, but rather a reference of honesty, trust and seriousness in the world of real estate business, building loyalty among those involved in each business through the awareness of creating added value for everyone. At AREA Land Brokers, more than the number of transactions and the volume of business generated, priority is given to the satisfaction of “players” and the establishment of fruitful and lasting business relationships.
At AREA Land Brokers, managers responsible for the commercial, financial, design, architecture, communication and marketing areas work daily to build a solid, honest and professional, positive and uplifting project that dignifies the market and values the sector , which guarantees levels of satisfaction and return for everyone involved in the process.
VALUES
The high level of commitment of everyone involved in AREA Land Brokers, as well as their experience in the most diverse fields of business management, lead us to affirm:
- Suitability, Seriousness and Rigor;
- Customer Loyalty and Proximity;
- Resource Optimization and Means Coordination;
- Diversification of Services;
- Quality and associated brand image;
as fundamental values in the development of your business.